From Pilot to #1 in Category
in a Single Quarter.
When a regional health retail chain introduced Super Collagen Liquid in an 8-store pilot, their category manager had the standard questions: sell-through velocity, shelf life, margin support. They got their answers within weeks. By the end of the quarter, Super Collagen was the highest-velocity collagen product across every pilot location — outranking every national brand on the shelf.
The driver? A product that earns its position. Customers who taste the difference come back without prompting. Staff who understand the clinical formula recommend with conviction. No promotional spend. No markdown cycle. Just a product that outperforms everything next to it.
Category Revenue Share — Collagen Supplement · 8-Store Pilot
Collagen category position within 12 weeks
Regional retail chain partner, 8-store pilot. Category share of collagen supplement revenue. Results vary by market, placement, and staff engagement. Contact us for a projection tailored to your store type.