I founded Nutra Botanics and write about supplement ingredients, labels and product comparisons. I have a commercial interest in this brand. I do not hold a clinical credential.
For 20 years, I’ve worked in U.S. supplement sales, distribution and category management, including international sales and Sam’s Club channel management. That experience shaped how I look at formulation, sourcing and the information shoppers need.
I founded Nutra Botanics, a brand of Nutrition World, and Revenue Group, a marketing agency. My writing connects that operating experience with ingredient research, label details and practical product comparisons.
My role is industry and product education. When an article has a separate clinical review, it identifies the reviewer and review date. Read our editorial standards for the full process.
"I do not hold a clinical credential. My role is to provide industry context, link readers to the evidence, and be clear about where product education ends and personal medical guidance begins."
What I bring to the work
THREE WAYS I BRING CONTEXT.
Industry-context expertise, not clinical credentials.
01, Operating Tenure
20 YEARS IN THE INDUSTRY.
Hands-on experience in sales, distribution and category management, with visibility into how supplements reach the shelf.
02, Brand Operations
BUILDING SUPPLEMENT BRANDS.
Founder of Nutra Botanics and Revenue Group, bringing product and brand operations into the editorial conversation.
03, Documentation
LOOKING BEYOND THE CLAIM.
Product and lot details matter. I focus on what documentation covers, where information comes from and what it can establish.
Editorial coverage
READ. COMPARE. UNDERSTAND.
Explore the ingredients, the label and the questions behind your next formula.
